Trainings & Meetings

Masterclass on "Brand Building in the Digital Age" by Julian Saunders

October 14th, 2016

Masterclass on "Brand Building in the Digital Age" by Julian Saunders

Technology innovation never rests and as we know, this has had huge impact on communications and culture, and consequently responses from brands. Focusing on this dynamic subject and understanding it in the context of recent development in behavioural psychology and effectiveness, PAS is organizing one-day masterclass on “Brand Building in the Digital Age” by Julian […]

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Workshop on Out-of-Home- Maximise your investment

July 28th, 2016

Workshop on Out-of-Home- Maximise your investment

Out-of-Home is one of the most dynamic mediums of advertising and over the years we have seen the investments increase significantly as it offers to be one of the most effective medium for brands. Yet, it remains the most under utilised medium in terms of creativity and effectiveness with its opportunity to influence action by […]

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PAS Dig-It 2016

July 10th, 2016

PAS Dig-It 2016

PAS Dig-It 2016 VIEW SLIDE SHOW DOWNLOAD ALL Share it:Tweet

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PAS Workshop "Developing Effective Retail Promotions"

July 10th, 2016

PAS Workshop "Developing Effective Retail Promotions"

PAS brings an inspiring, practical and productive workshop “Developing Effective Retail Promotions” to help brands find the right balance between building it’s equity whilst accommodating the demands of retailers (and often the salesforce) for price driven promotional activity. This workshop will be conducted by Tom Darlow, Consultant, Trainer and CEO at 2-The-Point, Singapore who will […]

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PAS DIGITAL MARKETING AND ADVERTISING CONFERENCE 2016

November 16th, 2015

PAS DIGITAL MARKETING  AND ADVERTISING CONFERENCE 2016

PAS DIGITAL MARKETING AND ADVERTISING CONFERENCE 2016

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PAS Mobile Marketing Workshop "Winning the Mobile Race"

October 15th, 2015

PAS Mobile Marketing Workshop "Winning the Mobile Race"

PAS is organising a 2day workshop on “Mobile Marketing – Winning the Mobile Race” that will be conducted by Paul Berney, Co-Founder of mCordis, UK with more than 13 years of experience in mobile marketing. He will share his expertise and experience through especially designed workshop for the Pakistan industry. The workshop is scheduled to […]

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PAS Workshop “Effective Digital Media Planning”

April 23rd, 2015

PAS Workshop “Effective Digital Media Planning”

PAS is pleased to announce 1 day workshop on “Effective Digital Media Planning” by Asad Ur Rehman, Global Media Director, Unilever and Luca Allam, General Manager, PHD Media, Dubai on September 04, 2015 at Pearl Continental Hotel, Lahore. Digital media strategy, buying and creativity are central to marketing success. Asad and Luca will share their […]

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Integrated Digital Marketing MasterClass by Michael Leander

February 19th, 2015

Integrated Digital Marketing MasterClass by Michael Leander

PAS is pleased to announce “Integrated Digital Marketing MasterClass” by Michael Leander – an international award-winning speaker from Denmark. Highly praised at PAS Digital Marketing conference. PAS has taken the initiative to conduct hands-on workshops with Michael where he will share his expertise and experience through especially designed workshop for the Pakistan industry. The workshop […]

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Decision Making with Retail Audit – A 2Day International Workshop

January 5th, 2015

Decision Making with Retail Audit – A 2Day International Workshop

PAS is pleased to announce 2-Day workshop on “Decision-Making with Retail Audit – Becoming a Retail Audit Black Belt! ” by Hope Mandel, a 30+ year veteran in the market research industry. She worked for Nielsen for 25 years in the US and Turkey, in a Global training role. She will share her experience through […]

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PAS Chairman’s Dinner 2014

September 9th, 2014

PAS Chairman’s Dinner 2014

The Pakistan Advertisers Society elected Khurram Koraishy, General Manager Marketing, Tapal as its new Chairman. Koraishy takes over the reins from Shabeeh Ikram, former GM, Johnson & Johnson Pakistan and Afghanistan who resigned from the position after leaving J&J. Koraishy has previously served as a council member of the PAS and in December 2013, he […]

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