News and Events

HTC celebrates 20 years of innovation (VIDEO)

May 27th, 2017

HTC released a video that celebrates its 20 years in the competitive business of manufacturing mobile devices. Because the company often built handsets for other firms, you might not have realized that HTC was involved in the production of many game changing smartphones Watch Complete Video: Share it:Tweet

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TV Advertising Analysis Monthly Report – April 2017

May 27th, 2017

JOINT RESEARCH STUDY OF PAS AND Media Monitors PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of April 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

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Print Media Analysis April 2017

May 27th, 2017

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period April 2017. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising. Data Source: Media Track Print Media Analysis April 2017 from PakistanAdvertisersSociety Share it:Tweet

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Know about Bitcoin

May 25th, 2017

Know about Bitcoin

Bitcoin is a concept which is getting famous as people are getting aware everyday. It is a mode of transaction which gained popularity few years back. But for a fact a large chunk of audience is still not aware of this swift tech based mode of transaction. Following post will inform the readers about bitcoin […]

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Popularity of Sports Among Internet Users

May 24th, 2017

Popularity of Sports Among Internet Users

There is no question that there is wealth of opportunities when marketers embrace changes in society. With the ability to expose people with the right ad at the right time, there is an even greater need for brilliant creative to keep the consumer engaged. Similarly as time has passed technology has evolved which has brought […]

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Facebook’s Inconsistent Policies or Unmanageable Data!

May 24th, 2017

Facebook’s Inconsistent Policies or Unmanageable Data!

Recently a leaked document by Guardian has raised concerns over the content publishing policies of Facebook. Having 2 billion users and 1.3 million posts shared every minute it’s imperative for Facebook to react in constructive manner. The Guardian has seen more than 100 internal training manuals, spreadsheets and flowcharts that give unprecedented insight into the […]

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Augere Pakistan Launches Corporate LTE Service

May 24th, 2017

Augere Pakistan Launches Corporate LTE Service

Augere Pakistan to deploy Corporate LTE in 11 cities of Pakistan. Currently, LTE service is available to mobile phone users only but with the introduction of LTE for corporate sector, businesses would get high-speed, uninterrupted bandwidth and connectivity essential to run their business operations. Newly planned Premium Corporate LTE by Augere will be capable of […]

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Leisure League Announces Robert Pires

May 24th, 2017

Leisure League Announces Robert Pires

In 2017, UK’s largest amateur football league, the ‘Leisure Leagues’ decided to expand its operations into Pakistan. It all started when the Leisure Leagues initially announced that legendary footballer Ronaldinho will be visiting Pakistan in the upcoming summer months. From here on, the organization managed to attract other prominent international and local footballers who will […]

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Egypt Based Firm Acquires Controlling Stake in Local Brokerage

May 24th, 2017

Egypt Based Firm Acquires Controlling Stake in Local Brokerage

Egyptian investment firm EFG-Hermes formally became part of the Pakistan Stock Exchange as a broker on Monday. It is for the first time in nine years that a foreign brokerage house has begun its operations in Pakistan. EFG-Hermes is an investment bank operating in the Middle East and the North African (MENA) region. It has […]

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4 Tactics to Enrich Video Advertising

May 24th, 2017

4 Tactics to Enrich Video Advertising

Let’s face it, digitally savvy customers know when they are being sold to. So it stands to reason that marketers must up their game and aims to enrich video advertising. Here are the four tactics can be implemented: 1. Across the Customer Journey From awareness to consideration, to reminders and conversions. When companies use over […]

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