Resources

Recasting your Mobile vision for 2017 – multichannel, not mobile only

April 24th, 2017

Recasting your Mobile vision for 2017 – multichannel, not mobile only

The chances are you’ve just wrapped up year end appraisals for your team, selected your digital dream team and briefed them on your delivering the vision in 2017. Maybe you’ve just been appraised, bagged that bonus, and nailed that promotion. Maybe you were over-looked, and your mind turns to finding a new job in the […]

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Pakistan, South Korean Exim bank sign loan agreement for IT park

March 29th, 2017

Pakistan, South Korean Exim bank sign loan agreement for IT park

The information technology park would be constructed in the Chak Shahzad area of Islamabad at a cost of $88.383 million (Rs 9.2 billion) including loan of $76.3 million from Korean Exim Bank under the Economic Development Co-operation Framework (EDCF) arrangement. It may be mentioned that EDCF arrangement worth $500 million was signed with Korea in […]

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BIG DATA CHALLENGES AND OPPORTUNITIES

March 29th, 2017

BIG DATA CHALLENGES AND OPPORTUNITIES

What comes in your mind when we say Big Data? For some, its vague image of boring statistical data which is managed by IT people. For some Big Data is like an opportunity through which they can unlock data stored in archives of system in disorganized form. But the scope of Big Data is much […]

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Mexico’s Tequila Cloud

March 28th, 2017

As part of a tasty new tourism campaign, ad agency Lapiz just made Cloudy With a Chance of Meatballs a reality. But instead of soup and juice, this futuristic cloud rains something altogether more buzzy—tequila. Lapiz, a unit of Leo Burnett, used ultrasonic humidifiers to vibrate tequila at a frequency that actually turned it into […]

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HOW BRANDS CAN GET READY FOR THE VOICE TECH EXPLOSION

March 28th, 2017

HOW BRANDS CAN GET READY FOR THE VOICE TECH EXPLOSION

We all remember the explosion of apps on smartphones, choices were endless and overwhelming. Some passed, but most were used once, forgotten about and deleted, ending up in a black hole never to be seen again. Now, include the futuristic craze that is voice technology into the mix and you are left wondering – how […]

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Symbolics.com: World’s First Dot-Com Domain Turns 32!

March 28th, 2017

Symbolics.com: World’s First Dot-Com Domain Turns 32!

It was 30 years ago — March 15, 1985 — that the first dot com domain was registered, changing, well, kind of everything. “In the last 32 years, the Internet has evolved from an unknown phenomenon used primarily by academics and researchers to a global communication, commerce and information sharing channel that few could imagine […]

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eMarketer Mobile Stat Pack

March 28th, 2017

eMarketer Mobile Stat Pack

The eMarketer US Mobile StatPack contains charts, key stats, trends and forecasts that you can keep at your fingertips all year long. eMarketer’s forecasts and estimates are based on an analysis of quantitative and qualitative data from research firms, government agencies, media firms and public companies, plus interviews with top executives at publishers, ad buyers […]

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NADRA TO SET UP ONLINE VISA SYSTEM IN PAKISTAN

March 28th, 2017

NADRA TO SET UP ONLINE VISA SYSTEM IN PAKISTAN

ISLAMABAD – As controversy involving the issuance of visas to foreigners by the previous PPP government made headlines recently, the Ministry of Interior on Monday directed the National Database and Registration Authority (NADRA) to establish an online centralised databank for issuance of visas to foreigners. After implementation of the decision, the visa issuance system at […]

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WFA statement on Coalition for Better Ads standards

March 28th, 2017

WFA statement on Coalition for Better Ads standards

Said Stephan Loerke, Chief Executive Officer of the World Federation of Advertisers (WFA), in relation to the release of initial Better Ads Standards for desktop and mobile web in North America and Europe*: “The first ‘Better Ads Standards‘ for North America and Europe are an important first step for the Coalition. Brand owners now have […]

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Sima Kamil is the New CEO of UBL

March 28th, 2017

Sima Kamil is the New CEO of UBL

The board of directors at United Bank Limited (UBL) finally made a much-awaited announcement in the banking sector, which is the appointment of Sima Kamil as the new Chief Executive Officer (CEO) and President of UBL in the place of Wajahat Hussain. Serving as a Deputy CEO UBL, Sima will take her new role in […]

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