Monthly Reports

TV Advertising Analysis Monthly Report – February 2017

March 21st, 2017

JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of February 2017. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of […]

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Afghan media analysis January 2017

March 7th, 2017

Data Source: MediaTrack Pakistan – Mediatrack monitor the top 15 TV Channels that covers more than 95% of total TV spend. – In Afghanistan Government, Juices/Energy Drinks and Telco are amongst top 3 categories. – Tolo TV, Shamshad and 1 TV are top 3 TV channels in afghanistan for the month of January. – Pakistani […]

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Print Media Analysis January 2017

March 7th, 2017

Print Media Analysis January 2017

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Jan 17. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising Data Source: Mediatrack Complete Report: Print media analysis January 2017 from PakistanAdvertisersSociety Share it:Tweet

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TV Advertising Analysis Monthly Report – January 2017

February 25th, 2017

A JOINT RESEARCH STUDY BY PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of December 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

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3G/4G Users Cross 38 Million Mark in Pakistan

February 25th, 2017

3G/4G Users Cross 38 Million Mark in Pakistan

The number of 3G and 4G users in Pakistan reached 38.269 million by end of January 2017 against 37.574 million by December 2016, Pakistan Telecommunication Authority (PTA) report revealed Tuesday. The number of mobile phone users in Pakistan reached 137.095 million by the end of January 2017, up from 136.489 million by end of December, […]

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Print Media Analysis December 2016

January 30th, 2017

Print Media Analysis December 2016

PRINT INDUSTRY REPORT gives the overall picture of advertising on Newspapers and Magazines for the period Dec 16. It covers top advertisers, categories and brands, newspapers, magazines and their % share in total advertising. Data Source:: Mediatrack Print Media Analysis December2016 from PakistanAdvertisersSociety Share it:Tweet

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DIGITAL IN 2017: GLOBAL OVERVIEW

January 29th, 2017

DIGITAL IN 2017: GLOBAL OVERVIEW

Today marks a momentous milestone for all things digital, with the new Digital in 2017 Global Overview report from We Are Social and Hootsuite revealing that more than half of the world’s population now uses the internet. Our findings have exciting implications for businesses, governments, and society in general, but they’re also testament to the […]

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How LinkedIn Markets on LinkedIn (Infographic)

January 29th, 2017

How LinkedIn Markets on LinkedIn (Infographic)

Brands looking for the most effective ways to market via LinkedIn can now follow the example of a company that knows a little something about LinkedIn: LinkedIn. The professional network teamed up with Column Five on an infographic containing information from new e-book The Secret Sauce: How LinkedIn Uses LinkedIn for Marketing, including: LinkedIn A/B […]

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TV Advertising Analysis Monthly Report – December 2016

January 25th, 2017

A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN TV MONTHLY INDUSTRY REPORT gives the overall picture of advertising on TV during the month of December 2016. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share […]

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PROGRAMMABLE: THE NEXT BIG STEP

December 27th, 2016

PROGRAMMABLE: THE NEXT BIG STEP

Big data, digital transformation and audience buying are changing the way marketers think about campaigns. Programmatic is no longer enough to help brands stay on top of everything in this rapidly shifting marketplace. That’s where programmable comes in. In this white paper, Adage Content Strategy Studio and XAXIS, a programmatic audience company explores the defining […]

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