COAP Standing Committee

Download the Code
(PDF - 358KB)

The Code of Advertising Practice is implemented by a standing committee. The committee functions on the following basic constitution:

  1. The CSC will comprise of members of Pakistan Advertisers Society.

  2. It will be empowered to rule on any dispute relating to breaches of the COAP.

  3. It will be empowered to ask for amendment or withdrawal of any advertisement which, in the opinion of the CSC is contrary to the Code of Advertising Practice.

  4. It will be empowered to ask the media owners to support the decision of CSC.

  5. It will be the responsibility of the CSC to recognize new areas over which the code could operate in the light of the developing needs of the advertisers and the environment. These however shall be agreed by PAS Council.

  6. The CSC will hold quarterly meetings for internal discussion of the committee members and to review the workings and progress of the CSC.


Shabeeh Ikram (Chairman CSC)

Johnson & Johnson

Ayesha Altaf

Unilever Pakistan

Mubashara Khalid


Saad Nisar

Trakker Direct Insurance

Kamran Khan

Managing Director
SC Johnson

Sheikh Muhammad Minhas

DGM, Brand Management Department